And The Next Face of Mehron Is . . .

We are excited to announce the winner of our Next Face of Mehron Instagram contest. With so many amazing and inspirational submissions, the competition was intense! But, we had to narrow it down and choose a winner. Congratulations to Yana Kravchenko. Her artistic abilities shone in each of her exceptional submissions - there were eight! The winning X-Ray look stood out the most for its creativity and realism. Yana's effort, excitement, and passion truly personify the Mehron Girl.

Yana is a self-taught artist from the Ukraine. Looking at her work, it is hard to believe that she only started with makeup back in February after seeing Mehron's Valentine's Day Challenge. The detail and imagination she puts into each of her looks is captivating. Learn more about Yana and the inspiration behind her winning X-Ray split-face in the In The Spotlight section of our Website.

The Next Face of Mehron contest was part of our 90th anniversary celebration. Throughout the years, our roots, which were firmly planted in stage and screen makeup, have grown to include beauty products MUAs rely on across the globe. The split-face image on our website’s home page incorporates our two worlds - Beauty and Performance. We held the contest to find an artist who could encapsulate these worlds into a new look that embodies the brand. THANK YOU to everyone who participated. Each of you continue to inspire us everyday to create products that allow you to express yourselves artistically and motivate others to do the same.