If you are an MUA or makeup lover in the Los Angeles area, IMATS is THE place to be this coming weekend. Networking, discounts, seeing and feeling amazing products, and watching live demos from social media favorites “makeup” the IMATS experience – and we can’t wait to be a part of it. This year, we are bringing some friends to the Mehron booth who just happen to be talented, beloved artists – Nix Herrera and Georgina Ryland.
Nix, known for his avant guarde art, will be keeping things hot. He joined us at IMATS New York last year where he wowed the crowd with his liquid metal makeup look. An award-winning body painter, Nix has appeared on the Syfy show Naked Vegas and was a contestant of Face Off. His portfolio includes work with Rolling Stone, Make-Up Artist Magazine, Universal Studios, Nokia, Cirque USA and more.
We are excited that Georgina is making the trip all the way from Australia. Georgina’s incredible detail work has made her a sought-after body painting celebrity. The pictorials she creates on the human canvas are masterpieces. This award-winning Mehron Girl is definitely making her mark. She was commissioned by Marvel for a pictorial to promote Guardians of the Galaxy 2 and has been featured in numerous publications, including Make-Up Artist Magazine, Allure, Huffington Post, Daily Mail and Cosmopolitan.
Nix will be at the booth Friday and Georgina all weekend. Come watch these fabulous artists in action. The show is held at the Pasadena Convention Center January 11-13. You can purchase tickets at www.IMATS.net.
Creating a signature style . . . Caity Bowers has nailed it. Just one glance at this young artist's Instagram page and you can see she has conceived a look that is all her own. From the bold statements of color to the sparse, long lashes, Caity's makeup application is definitely unique. The Australian artist, who [...]
We just wrapped up Cosmoprof North America 2018. The annual B2B event, which is held at the Mandalay Bay Convention Center in Las Vegas, brings together all sectors of the beauty industry. Cosmpoprof is THE place to learn about the latest product launches and trends, so we are super excited to have been named one of [...]
Genderless beauty has hit mainstream. While this may seem like a trend to some, it is NO trend to Mehron. Rather, it has been the norm; it is intrinsic to what we do as a brand. We have embraced, supported and celebrated genderless beauty for decades. With our strong performance roots, Mehron has long catered [...]
We are taking neutral to the next level with our brand new Shimmer E.Y.E Powder. Mehron's neutral-toned, matte E.Y.E Powders have long been a popular makeup kit staple. Now there are eight sister shimmer shades in the collection. The new colors are perfect for creating airy and ethereal looks, a modern smoky eye, or a hint [...]
It was another incredible IMATS this past weekend. We LOVED catching up with old friends, soaking in the creativity that filled the air, and sharing new products we have poured our souls into developing. The Mehron booth really rocked with top notch talent. Nix Herrera joined us for Pro Night where he wowed everyone with [...]
We kicked off our Spring Face of Mehron Instagram contest to find an artist who could combine the two makeup worlds of Beauty and Performance into one stunning spring themed makeup look. All of you Mehron Boys and Girls who competed made it extremely difficult to select a winner. The creativity and care that went [...]
The music festivals are as much about the makeup and fashion as they are the live entertainment. With the hottest festival kicking off next weekend, it's time to plan how you will stand out from the crowd. This season we're feeling vibes of shimmer, stars, and saturated color. Whether you opt for a soft, bohemian [...]
Mehron Creative Director Stephanie Koutikas, Georgina Ryland, and Mehron Marketing Assistant & Customer Relations Representative Pamela FallerAussie Mehron Girl Georgina Ryland was in the US for a holiday and we are so excited she made time to visit the Mehron NY studio and chat with Mehron Creative Director Stephanie Koutikas, which we broadcast on Instagram Live. [...]
Every time we see a new body art image from Georgina Ryland we are immediately blown away by the amazing detail. The intricacy of her work is just incredible. It is no wonder she was commissioned by Marvel to create a Guardians of the Galaxy pictorial in celebration of the release of the movie's sequel. [...]